The Relationship Edge: The Key To Strategic Influence and Selling Success
Author: Jerry Acuff and Wally Wood
John Wiley & Sons, 2007
This book is about relationship management in meatspace, rather than online, but has some insights that may be worth considering for Web and social media.
- Climbing the Relationship Pyramid
- What Strong Relationships Require
- Twenty Questions
- Good Questions Promote Meaningful Dialogue
- It's a Small World After All
- It's Not What You Know; It's What You Do
- Why You Ought to Map Your Relationships
- Pyramid Hopping for Fun and Profit
- Build Respect, Set Goals, and Maintain Relationships
- And What If You're the Boss?