The Relationship Edge: The Key To Strategic Influence and Selling Success

Author: Jerry Acuff and Wally Wood
John Wiley & Sons, 2007

This book is about relationship management in meatspace, rather than online, but has some insights that may be worth considering for Web and social media.

  1. Climbing the Relationship Pyramid
  2. What Strong Relationships Require
  3. Twenty Questions
  4. Good Questions Promote Meaningful Dialogue
  5. It's a Small World After All
  6. It's Not What You Know; It's What You Do
  7. Why You Ought to Map Your Relationships
  8. Pyramid Hopping for Fun and Profit
  9. Build Respect, Set Goals, and Maintain Relationships
  10. And What If You're the Boss?