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Social Nation: How to Harness the Power of Social Media

Author: Barry Libert
Wiley & Sons (2010)

• Preface

1. Social Media Creates Real Value
2. Why Social Skills Matter
3. Test Your Social Skills
4. Develop Your Social Skills
5. Let Culture Lead the Way
6. Mind Your Manners
7. Monitor and Measure Community Contributions
8. Involve Your Fans
9. Rely on Your Community for Growth and Innovation
10. Reward Others and You Will Be Rewarded
11. How to Get Started and Pitfalls to Avoid

• Epilogue: Business and Social Become One